CRM: boosting your sales has never been so easy

Customer relationship management goes beyond technology platforms to include strategy, data analysis, and business objectives. CRMs (Customer Relationship Management) allow the comprehensive management of sales, marketing and customer service, taking advantage of the massification of technology and the personalization of relationships. The use of CRM has grown considerably, with more than 62% of Spanish companies using a CRM to analyze information and commercial purposes.

HSBC

Zentricx, was summoned by HSBC Bank, based on their optimization needs. Requested the installation and implementation of Viya®, in order to obtain the capabilities provided in the Machine Learning models.

medife

The patients and professionals who are part of the Medifé universe have a Telemedicine platform which allows them to put the associate in the center of the scene and be able to provide them with all the services that it has provided until now, without the need to travel.

Paraná Insurance

Paraná called us to develop a comprehensive service platform that would allow its current and potential clients in the agricultural sector to quote and contract insurance, with the differential focus on anti-hail insurance.
The objective of the project was to streamline the process of quoting and contracting agricultural insurance, intended for current and potential clients of Paraná Seguros.

E-commerce, the retail ally to earn more

Preparing for the challenges of retail means aligning strategies across all sales channels. Omnichannel is key to offering a positive customer experience and adapting to the growth of eCommerce. To achieve this, it is necessary to implement tools that communicate with each other, use data to improve and be willing to change. In addition, advice can be followed such as defining the ideal user, digitizing the product catalogue, offering different means of payment, improving operational resources and organizing logistics. Companies like Zentricx can help in the digital transformation process of retailers in Spain.

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