The creation of an online store is important due to the growth of electronic commerce and the change in the mindset of consumers towards sustainability and local commerce. The benefits of having an online store include the opportunity to sell 24 hours a day, cost reduction, attracting more customers, better service and satisfaction, and differentiation from the competition. Zentricx offers technology solutions to help organizations in their transition to digital commerce.
Tag: retail
E-commerce, the retail ally to earn more
Preparing for the challenges of retail means aligning strategies across all sales channels. Omnichannel is key to offering a positive customer experience and adapting to the growth of eCommerce. To achieve this, it is necessary to implement tools that communicate with each other, use data to improve and be willing to change. In addition, advice can be followed such as defining the ideal user, digitizing the product catalogue, offering different means of payment, improving operational resources and organizing logistics. Companies like Zentricx can help in the digital transformation process of retailers in Spain.
Marketing automation and CDP: innovate to grow
Find out how Marketing Automation platforms and the Customer Data Platform can empower organizations and what are the main challenges for marketing teams.
