Customer relationship management goes beyond technology platforms to include strategy, data analysis, and business objectives. CRMs (Customer Relationship Management) allow the comprehensive management of sales, marketing and customer service, taking advantage of the massification of technology and the personalization of relationships. The use of CRM has grown considerably, with more than 62% of Spanish companies using a CRM to analyze information and commercial purposes.
Tag: digital
The double ring of industry 4.0: why technology needs to put people at the center
Industry 4.0 goes beyond digitization and focuses on human impact. The convergence of disruptive technologies transforms industrial practices and creates products and services aligned with market needs. It is necessary to combine technological enablers with a strategic and people-centered approach. The holistic vision of Industry 4.0 seeks relationships of trust and collaboration between all the actors in the ecosystem.
medife
The patients and professionals who are part of the Medifé universe have a Telemedicine platform which allows them to put the associate in the center of the scene and be able to provide them with all the services that it has provided until now, without the need to travel.
BANK
Zentricx was called by Bancor to carry out a project called “Enterprise Architecture Process (EAP)”, which consisted of an analysis of critical business challenges, with the purpose of identifying possible solutions that help the organization achieve its objectives. strategically efficiently.
Arcor
We develop a comprehensive platform (ArcorNet 2.0) designed to optimize communication circuits between ARCOR and its sales force.
pharmacy
Zentricx, in collaboration with Salesforce's Social Studio, implemented a comprehensive strategy that allowed Farmacity to know user opinions in real time, as well as identify trends, volume and traceability of them.
Rouge Perfumeries
Zentricx decided to implement an augmented reality application called “Magic Mirror” as a solution, inside mirrors and tablets. In this application the client can test and purchase the selected makeup products.
