SMEs and Big Data​: 4 axes to start 2023 with a solid data strategy

The majority of Spanish SMEs trust in digitalization and plan to invest in it in the next three years, however, they still need to carry out a digital transformation focused on the efficient management of large volumes of data. Using Big Data strategies can help these companies proactively address problems, generate new opportunities, improve operational efficiency, and build customer loyalty. However, SMEs face challenges such as the integration of different data sources and types, the need to process large volumes of data quickly, and the proper selection and preparation of data. To succeed in a Big Data strategy, SMEs must clearly define business problems, select and prepare the right data, store it securely, and perform extensive analysis to make data-driven decisions. The beginning of a new year is an opportune time to implement digital transformation and Big Data strategies, which requires a change in mentality and strategic focus in these companies.

Paraná Insurance

Paraná called us to develop a comprehensive service platform that would allow its current and potential clients in the agricultural sector to quote and contract insurance, with the differential focus on anti-hail insurance.
The objective of the project was to streamline the process of quoting and contracting agricultural insurance, intended for current and potential clients of Paraná Seguros.

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