The COVID-19 pandemic has negatively impacted the Spanish economy, especially SMEs with a lower degree of digitalization. The SME Digitalization Promotion Plan and European Union funds provide opportunities to accelerate digital transformation. Data science is key, using data to make dynamic decisions and gain insights. The data science process involves defining the problem, preparing and studying the data, creating and validating models, and visualizing the results. You need a skilled team and a systematic approach to make the most of data and make informed decisions.
