Customer relationship management goes beyond technological platforms and includes strategies, data analysis, and business objectives. CRM (Customer Relationship Management) systems enable comprehensive management of sales, marketing, and customer service, leveraging the proliferation of technology and personalization of relationships. The use of CRM has grown significantly, with more than 62% of Spanish companies using a CRM to analyze information and for business purposes.
Zentricx was engaged by HSBC Bank based on their optimization needs. They
requested the installation and implementation of Viya® to leverage the capabilities provided by Machine Learning models.
With the goal of improving investigation times to attract potential clients, Securitas
approached Zentricx for the implementation of a digital tool.
Vista Oil & Gas decided to migrate to Google Cloud Platform services, with Zentricx chosen as the partner to support this process.
We developed a comprehensive platform (ArcorNet 2.0) designed to optimize the
communication channels between ARCOR and its sales force.
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